About

KREST is built from product thinking, technology, and a real focus on making coaching simpler.

Behind KREST are Benjamin Winhart and Michael Pohrer. We are building the platform for coaches who want visibility, a professional presence, and less time lost in tool chaos.

Benjamin Winhart, founder of KREST

Founder

Benjamin Winhart

Benjamin Winhart is a software developer in the aviation sector and brings the same mindset into KREST: systems should be clear, reliable, and genuinely useful in day-to-day work.

As a methods and coding enthusiast, he is deeply interested in how complex processes can be structured cleanly. That is exactly where KREST gets its focus on clear flows, reliable product logic, and a setup that reduces friction instead of creating more of it.

At KREST, Benjamin is responsible for the technical implementation of the app and its infrastructure, making sure product vision, system architecture, and execution fit together cleanly.

Together with Michael Pohrer, Benjamin is building KREST for coaches who want more visibility, a more professional presence, and one place to run the core of their business.

Founder

Michael Pohrer

Michael Pohrer brings together technical understanding and hands-on coaching experience. As an IT specialist and personal trainer, he knows both the system side of digital products and the practical demands of working directly with people.

That combination matters for KREST: a platform for coaches has to be built not only with solid technology, but also with a close understanding of real coaching workflows, expectations, and trust signals.

Together with Benjamin, Michael helps ensure that KREST is shaped by technical clarity and practical relevance, not by assumptions that miss the day-to-day reality of coaches.

Michael Pohrer, founder of KREST

Explore KREST

See what we are building for coaches.

If you want to see how KREST brings visibility, bookings, and operations into one app, you can jump straight into the platform overview or claim your founding spot.